Ah, yes. That beauty dilemma that makes you want to give organic, sustainable and natural hair products a try, but you’re still hesitating because you’re worried they “might not be as performing” as others. Hmmm…
Well, maybe it’s time to finally toss that myth aside for good!
Let’s take a look at why you, your hair, and the planet, deserve the best, healthiest option when it comes to maintenance and style.
But, first, what is really sustainable hair care? Basically, it refers to cosmetics that are produced using natural ingredients generated from renewable raw materials using eco-energetic practices, while reducing their packaging. Simple. But there are other reasons why, you too, should give them a try!
If your aim is to reduce your carbon footprint, switching to sustainable hair products is already a big step in the right direction since most brands are not only eco-friendly but also choose biodegradable packaging. In some cases, you can even refill bottles and containers, bringing down your hair routine to being entirely plastic free and zero waste.
Sustainable shampoos, conditioners and styling products contain natural ingredients usually grown and harvested implementing sustainable practices. For example, Italian brand Davines partners with small family farms to source fruits, vegetables and essential oils that play an important part in most of their formulations.
If you’re concerned about chemical build-up not only on your hair, but also in your body, eliminating silicones, sulphates and parabens will not only make your hair healthier, over time, but you’re also diminishing the environmental impact of these problematic ingredients.
Many organic beauty brands are also known to be vegan friendly and do not use animal by-products in their products. If you already have a vegan diet but want to do more for our animal friends, sustainable hair care is the way to go.
Renewable Energy Production
Sustainable companies look further than ingredients and packaging to make a difference for our planet. That means they also make a conscious effort to increase their use of renewable energy. The Davines Village, in Italy, was built with a comprehensive environmental concept in mind, meaning factories and corporate are carbon-neutral and every product is made using clean energy.
Most natural hair care products are produced using ingredients sourced through ethical practices with fair trade as a standard. Makes sense, right? But some brands, like Davines, go even further and are Certified B Corporations, which means “businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.”