North American Salon of the Year located in downtown Montreal, Pure hair salon stands out from the crowd thanks to the quality of its haircuts, hair color and specialized services.
Anna Pacitto and Daniel Benoît, co-owners of this stunning, seamless space dedicated to beauty, are world renowned hairstylists who are always pushing their craft to new heights collecting the most prestigious hairstyling awards, when they’re not busy offering master class education programs, in Canada and abroad.
At Pure, each artist brings a very personal touch to beauty, offering a diversity of styles and interpretations of trends: from the most classic cuts to the most intense hair color palettes, hair at Pure is always done with flawless execution and utmost attention to detail.
Our Key Services
HAIRSTYLING
Junior Stylist $70+
Hairtylist $80+
Senior Stylist $90+
Master Stylist $100+
Junior Stylist $50+
Hairstylist $55+
Senior Stylist $60+
Master Stylist $65+
Junior Stylist $70+
Hairstylist $80+
Senior Stylist $90+
Master Stylist $110+
Junior Stylist $45+
Hairstylist $50+
Senior Stylist $55+
Master Stylist $60+
HAIRCOLOR
Junior Stylist $70+
Hairstylist $75+
Senior Stylist $80+
Master Stylist $90+
FULL HEAD
Junior Stylist $120+
Hairstylist $160+
Senior Stylist $180+
Master Stylist $200+
BLEACHING
(on consultation)
COLOR REMOVER
(on consultation)
Color Toner $20+/10gr
Elumen $20+/10gr
Finest Pigments $20+/10gr
TECHNICAL
Davines Essential Hair Care $30+
Davines Natural Tech $40+
(Upon consultation)
(Upon consultation)
80$ + depending on the type of makeup
(daytime, evening, wedding)
All rates are minimums and subject to change according to service requirements.
WHAT'S NEW
Warmth, Depth, and Unapologetic Red: The Hair Color Trends Dominating fall 2026
Ah, it’s pumpkin latte season again! And that can only mean one thing: Your hair colour is about to change, too. Fall always has us wanting deeper, warmer tones, but this season, the colour landscape is taking a decisive stand. We all want something with minimal maintenance, deep, luxurious tones, and a touch of rich red undertones. Whether you’re looking to embrace a total transformation or simply wish to add dimensional warmth to your current look, these autumn hair colourRead more
Summer Hair Rehab: 4 Ways to Repair Sun Damage and Reset Your Scalp
By the time late August rolls around, hair doesn’t look as bright and shiny as in May. Months of relentless sun exposure, chlorine, ocean saltwater, and daily SPF buildup can leave your hair feeling straw-like, dull, and surprisingly greasy at the roots. Let’s be real: we’ve all been there, standing in front of the mirror wondering why our signature shine suddenly turned stiff and lacklustre. The good news is that you don’t need a drastic chop to start fresh. WithRead more
OUR PRODUCTS
