Author: Salon Pure

The big day is approaching. You’ve picked the date and the location. Your dress has been fitted to perfection, the delicious food and decor have been finalized, and all the RSVPs have been received. Now, it’s time to take care of you! Your hair and makeup, although possibly the last thing you’ll have time to think of, will be the one thing everyone will be looking at before, during and after the ceremony. And, something you’ll always remember. Hardly anythingRead more

In our previous article we looked at “3 short classics on the cutting-edge of style.” Today we will take a look at hairstyles for guys who want to sport more flow and texture in medium-length haircuts. As men become more interested in adding variety to their hairstyles, the flexibility and freedom of choice offered by somewhat longer hair are hard to deny. The medium length haircut was, for many years, the least popular, with men either choosing the ease ofRead more

With men always looking to improve their style and the ever-expanding barbering options now available, new looks are always in demand. However, with so many choices it can be hard to choose which is good for you. Where men’s hair is concerned, new trends coexist with updates to classic styles, giving every guy plenty of options. No matter what type of hair you have: thick and coarse, fine and wavy, or long and curly, there are is an option rightRead more

At Pure Salon, as hairstylists and colourists, integrating new and exciting technologies in our work is always top-of-mind. For Earth Month 2018, we are very excited to announce that Pure Salon is now a fully eco-sustainable salon, since we joined forces with Green Circle Salons, a Canadian organisation specialised in recycling programs for hair and beauty salons. “In the process of wanting to make our clients look and feel beautiful, unfortunately, the salon industry generates a lot of waste thatRead more

Your stylist is your number one resource when it comes to helping you decipher all these wonderful French-named highlights and pick which is best suited for your hair, colour, and style. In the meantime, we’ll try and help you get started on the basics of what each of these can offer you and your hair — Oh! and let’s not forget about “Babylights.” Here is some insight into each to help you get started. Each of these highlighting techniques addRead more

Balayage has its roots firmly planted in 1970’s Paris. However, lightening hair is far from new. In fact, it dates way back to the beginning of the 20th century. But highlights truly lifted off in the 80’s with the introduction of many new foil-based techniques. Balayage came to North-America in the 90’s. So, it’s likely here to stay, and it’s been all over Instagram for the last couple of years, slayin’ it. A highly requested colour service in salons, balayageRead more

“Co-wash” is short for using conditioner to wash your hair, between regular washes. Co-washing ingrovides something similar to second-day hair, which is softer and easier to manage and style than if it was perfectly squeaky-clean. It also allows your hair to maintain natural moisture levels. Co-washing is not really new, people have been washing their hair with conditioner on their own, for years. Conditioners, either by their composition or by design, have a gentle cleansing effect while conditioning the hair.Read more

As you have likely heard or read, this is a widely debated issue. The good news is that the varying opinions put forward by dermatologists and hairstylists are neither right nor wrong. It simply means there are many options out there, and not a ‘one size fits all’ solution. Shampoo today is no longer just shampoo, so you need to ensure you’re using the right one for you. In most cases, it usually comes down to personal preference, and itRead more

Hair comes in many shapes, and no matter which types of locks you sport, finding out how the other half lives is always tempting. However, no matter how you style your hair, there are some realities associated with straight, wavy and curly hair that need to be understood and cared for. Blame it on your DNA Whether your hair is stick straight or full of corkscrew curls, you have your genes to thank. Scientists once thought that the curliness of hair wasRead more

A family business, the Davines Group was founded in Parma, Italy, in 1983 by the Bollatis. Initially, the company was a research facility producing high-end hair care products for global cosmetic companies. Ten years later, Davines began crafting its own brand of hair care products exclusively for salon professionals, with a focus on high-quality formulas scientifically engineered to deliver results while expressing Davines’ distinctive style and spirit. Davines products are absolutely unique in the world of hair care and hairRead more